NEWaukee’s Community Engagement Manager Training Services
Often found in companies with a strong social mission, a Community Engagement Manager works with the general public to build relationships for brand awareness, customer acquisition and other initiatives.
NEWaukee is excited to offer Community Engagement Manager training services to provide your employees with strong professional development and tactical resources they can take into their roles. This training is specifically designed for teams who are looking to augment their existing customer acquisition strategies. We’ll help you create connection points between your marketing and community engagement plans to better your results with lead generation, earned media and more.
What’s Included:
Full-Day Orientation
4-Part Intensive Community Building Course
45-Day Follow-Ups for Reviews & Feedback
Workbooks, Templates, and Scorecards
Pre- and Post-Training Surveys
Full-Day Orientation & 4-Part Intensive:
Prior to the orientation, NEWaukee will work with you to co-write the Community Engagement Manager job description for your organization to help identify key candidates for the position (whether internal or external).
NEWaukee’s Community Engagement Manager Kick-Off Orientation and 4-Part Intensive Course covers topics including:
Asset Mapping: Exploring Your Community & Market Research
Customer Discovery: Understanding Your Target Demographic
Personal Networking: Building Your Network & Nurturing Relationships
Prototyping Your Community Engagement Plan: Setting Expectations, Goals and Metrics
Storytelling 101: Documenting Your Journey & Your Customer’s Successes
Board & Committee Readiness 101: Giving Back as a Brand Ambassador
Training workbooks, templates, and scorecards for goal-setting and tracking are provided. The new Community Engagement Managers are asked to complete pre- and post-training surveys to track their professional growth.
45-Day Follow-Ups for Reviews & Feedback
Following the 4-Part Intensive, NEWaukee will set a regular cadence for the Community Engagement Manager(s) to reconnect, review their community engagement plans, gather feedback with appropriate teams (marketing, sales, etc.) on progress, and receive additional training or support.
Interested in learning more? Contact angela@newaukee.com for more information.