Urban Island Beach Party

Friday, August 4, 2017 5:00 PM - 11:00 PM Lakeshore State Park MapMap
Register Facebooktwittergoogle_pluspinterestlinkedinFacebooktwittergoogle_pluspinterestlinkedin

NEWaukee’s 7th Annual Urban Island Beach Party

Find A Flamingo Contest
Getting to the Island

What says summer in Milwaukee more than live music, pink flamingos and BBQ!

The Urban Island Beach Party is an annual fundraiser for the Friends of Lakeshore State Park. An afternoon full of music, kayaking, bbq,  and so much more showcase all that the park has to offer. In its 7th year, the Urban Island Beach Party aims to raise funds and awareness towards the Friends of Lakeshore State Park.

Musical Lineup:
5-6PM – Plaid Hawaii – Tropical House/Indie Dance
6:30-7:30PM – Akasha – Reggae
8-9:00PM – Fatbook Reggae 
9:30-11PM – Island Dance Party DJ set by mojamid 

Food & Drink:
Iron Grate BBQ
Iron Grate will be serving up all the BBQ this year! They’ll feature what they’re best known for, real wood smoked BBQ. There will even be a guest appearance from their smoker Roxanne. They will also feature an additional rare food tent with a completely different menu. There will be a live fire cooking right on the island as Iron Grate spit roasts whole lambs for a unique and special menu.
Happy Dough Lucky
Streetza Pizza
Pete’s Pops
Leinenkugel Brewing Company Beer Garden

Urban Island Beach Party Activities:
Pop a shot with Milwaukee Bucks
Beach swag from Gruber Law Offices, LLC
Kayaking and stand up paddle boarding provided by Milwaukee Kayak Company 5PM until dusk
“Beer” Pong with Camp Halcyon
Visit V100.7, FM106.1, & 97.3NOW!
Bike Valet from Coast In Bikes
Find A Flamingo Contest during Downtown Employee Appreciation Week
Bike or Boat to Lakeshore State Park and receive a free beer!

Sunset Yoga (7PM) with Meg Vetting of The Heart Revival:
Meg is a Milwaukee-based mindfulness consultant and an Experienced Registered Yoga & Meditation Teacher (E-RYT 500). Her ongoing study with teachers from the East and West has given her the ability to facilitate a wide range of yoga and meditation techniques to a broad audience, Meg’s teaching approach focuses on traditional methodology to honor the source of yoga and places emphasis on consciousness. Meg teaches regular community classes at Healium Hot Yoga in Bayview and supports businesses across Milwaukee through mindfulness workshops and classes. Real change in the world begins with us. Your practice serves as a reminder to think about love, to share love and ultimately to BE love.
Please fill out this waiver and bring with day of

Other things to note:
-The Urban Island Beach Party is dog-friendly. Please be smart about it and clean up after yourself and your furry friend.
-We highly recommend bringing blankets and camping chairs.
-There are no carry ins allowed.

Never been to Urban Island Beach Party? Here’s what you’ve been missing! 

Find A Flamingo Contest

In the week leading up to the Urban Island Beach Party, look for the pink flamingos we have hidden throughout the city. Tip: We will be hiding the flamingos in and around the Downtown Employee Appreciation Week programs! Find one and bring it with you to the island to receive a free beer provided by Leinenkugel Brewing Company. Starting July 31st, 2017 we will place inflatable flamingoes all around Milwaukee. If you find the flamingo bring it to the island to flock us. There are over 100 flamingos that will be around the island.


1. Find the flamingo!
2. Take a picture and upload it to Facebook or Twitter with the hashtag #IslandParty or upload it to the Urban Island Beach Party Facebook Event.
3. Bring the flamingo to the island party in exchange for a free beer to create a flock in the Beer Garden.


We are so grateful to our sponsors of the Urban Island Beach Party. Their gracious support allows NEWaukee to highlight the Friends of Lakeshore State Park, an organization dedicated to promoting and supporting Lakeshore State Park for the entire community to enjoy.

The Friends of Lakeshore State Park are celebrating their 10 year anniversary this summer! The park provides a unique urban oasis with recreational opportunities and amenities for all to enjoy. The 17-acre park includes a lakeside trail that connects to the Hank Aaron and Oak Leaf state trails. A 130-foot bridge connects the north end of the park to the Summerfest grounds and an extension of the land near the Marcus Amphitheater connects the south end.

Donate to Lakeshore State Park’s Annual Campaign!







FLSP Logo     leinenkugel-logo_0     Festival Logo

Getting to Lakeshore State Park

The Park is located in and along Lake Michigan east of the Summerfest Grounds and south of Discovery World. The north entrance to the Park is the path to the Park’s bridge south of the Discovery World entrance. The south entrance of the Park is where Erie Street ends and meets the harbor entrance. Follow the park road east along the water and under the Hoan Bridge. A Park Sticker is not required, and free parking without is available at marked locations or along the road where not prohibited. Follow the road to the end for parking nearest the peninsula portion of the park.

Park Location

500 North Harbor Drive
Milwaukee, WI 53202

Downtown Trolley

The Milwaukee Downtown Trolley runs from 11am – 9pm.
Click here for trolley route!

Directions by Car

Download Instructions Here.

From the West:
Take I-94 east to Lakefront exit. Turn right on Michigan St./Harbor Drive. The Park entrance path is off the road to Discovery World’s entrance. See parking options below.

From the North:
Take I-43 to 794 Lakefront and proceed to the Lakefront exit. Turn right on Michigan St./Harbor Drive. The Park entrance path is off the road to Discovery World’s entrance. See parking options below.

From the South:
Follow I-94/I-43 north and exit at Lakefront exit. Proceed east to Lakefront exit. Turn right on Michigan St./Harbor Drive. The Park entrance path is off the road to Discovery World’s entrance. See parking options below.

From the East:
Come by boat and dock at one of our 20 slips, Call 414.274.4283 to make a reservation.

Parking at Lakeshore State Park

Free parking:
1. On Harbor Drive when no festivals are scheduled for the Summerfest grounds
2. Along the park road starting at Erie Street at marked locations or along the road where not prohibited.

Paid Parking:
1. O’Donnell Parking lot on Michigan St. (currently closed for repairs)
2. Discovery World and Milwaukee Art Museum lots
3. Summerfest lots during festivals

Directions by Bike

The Oak Leaf Trail and Hank Aaron State Trail will take you right to the Park.

By Bus

Milwaukee County Transit bus route 10 stops on Prospect Ave., across O’Donnell Park. Routes 10, 12, 20, 23, 30, 31 and 137 serve the Downtown Transit Center on Wisconsin Ave. at Cass St., one block west of the lakefront.

Ozaukee County Express route 143 runs on weekdays. It stops at the Downtown Transit Center on Michigan St. and Lincoln Memorial Drive, with service from Cedarburg, Fredonia, Grafton, Mequon, Port Washington and Saukville.