2018 YPSummit

Saturday, October 13, 2018 8:30 AM - 12:00 PM Hudson Business Lounge MapMap
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2018 Program Schedule
What is YPWeek?

Event Details

The next generation of young people want more than a great place to live, work, and play. They want purpose and passion in all that they do. NEWaukee founded YPWeek as a response to this internal drive for more and an outlet for the young people to not only participate in culture, but redefine what that culture looks like. Every year, as the program expands to new places, we gather emerging leadership at the YPSummit to build a united vision for their communities. This two-day symposium invites municipal, chamber of commerce, economic development, and young professional leaders to work as a team on a collaborative action plan for talent attraction, development, and retention strategies designed specifically to address each community’s assets and needs. Together we focus on national trends, best practices, and success stories of millennial civic engagement strategies and young professional programs. Through an interactive, shared learning experience, we forge deep networks and partnerships that will work collaboratively on the design and implementation of YPWeek 2019.

Program Dates: October 13-14, 2018
Location: Hudson Business Lounge, 310 E Buffalo St, Milwaukee, WI 53202
Registration Deadline: Monday, October 1, 2018
Hotel Recommendations: 
– Intercontinental Milwaukee
Hilton City Center
Hampton Inn & Suites

Interested in something a bit cheaper? Check out the AirBnB options for the Historic Third Ward.

Who should attend the YPSummit?

1-2 Community innovators, instigators and anyone interested in creating an outlet for the young people of their community to do and be more through YPWeek 2019.

What will YPSummit participants take away from the experience?

– New program ideas and member engagement strategies
– Best practices in the intersection of workforce & community development
– Momentum amongst steering committee members
– Roadmap for building YPWeek in your hometown
– Lifelong connections to some of the most interesting emerging leaders in the country

Register for YPSummit

What is YPWeek?

YPWeek is a week long platform for discovery, adventure, and meaningful conversations about the issues that matter among young professionals. YPWeek brings together key leaders in the community, at purposefully chosen locations that integrate the unique cultural assets with meaningful learning or social interaction. The activities engage the millennial workforce in experiences that are important to you as a YP while educating your employers on the important role these functions play in retaining you as their workforce.

Find out what happened in Wisconsin for YPWeek 2018:

The basic program schedule is outlined below. More information about the breakout sessions and keynote speakers will be announced shortly. We kindly request that registrants must stay for the whole program to take full advantage of the learning experience.

Friday, October 12th
5:00PM – Welcome Reception at Tied House MKE

Saturday, October 13th
8:30AM – Registration & Breakfast at Hudson Business Lounge
9:00AM – Welcome to the YPSummit
9:30AM – Expanding YPWeek in 2019
10:45AM – Community Spotlight
11:15AM – The Logistics: Who, Where, What, & How to Build YPWeek
12:00PM – Urban Hike through Milwaukee Riverwalk
12:30PM – Lunch Break at Penrod
1:00PM – Patrick Dowd Keynote “Building a National Network”
2:15PM – World Cafe Workshops & Individual Community Consultations
4:15PM – Program Reflection
5:30PM – Happy Hour, Community Connections & Salon-Style Dinner at Hansen Reynolds

Sunday, October 14th
9:00AM – Registration & Breakfast at Hoffman York
9:30AM – Building Your YPWeek: Partners, Funders & Programs
11:00AM – Program Conclusion

History of YPWeek

YPWeek is a weeklong platform for discovery, adventure, and meaningful conversations about the issues that matter among young professionals in the area. YPWeek brings together key leaders in the community, at purposefully chosen locations that integrate the unique cultural assets with meaningful learning or social interaction. The activities engage the millennial and generation Z workforce in activities and experience that are important to them while educating employers on the important role these functions play in retaining their workforce.

NEWaukee founded the original YPWeek 2012. The inaugural program featured 21 events in the city of Milwaukee and hosted nearly 1,100 participants. By 2014, the week expanded to include 34 events and over 4,000 attendees.

In 2015, NEWaukee expanded the YPWeek model used in Milwaukee to participating communities across the state with a focus on the other eight major metropolitan areas. Each participating community had the ability to showcase their own unique assets while being part of a larger, statewide campaign, which produced over 100 events and saw over 10,000 attendees. Every year since, the program has continued to grow in the number of participating communities, events and attendees. In 2018, the program featured 29 communities, 207 events and almost 19,000 attendees.

For participating organizations and communities, the YPWeek platform creates an opportunity for increased event attendance, memberships and sponsorship revenue. In addition, the creation of the collaborative program has resulted in a leadership network for the young professionals organizing the YPWeek activities that provides a unique professional and personal development experience and a network that produces other joint programs year round.

2019 Expansion Plans

In the next evolution of this internationally acclaimed program, NEWaukee announces a new open call for communities across the United States to join the movement. The goal is to unite a national network of young professionals and aspiring community leaders to learn and grow from one another. Participants vary from independent community leaders, organizers or creatives to established young professional organizations. Multiple individuals and/or organizations can plan and host programs within the same community either independently or as a collective team.In order to participate in YPWeek 2019, NEWaukee requests the following of interested parties commit to:

– Send 1-2 representatives to attend all of the YPSummit on Oct 13-14, 2018 in Milwaukee.
– Attend 2 individual community remote meetings (Nov 2018 & April 2019), 1 community in-person meeting (Jan 2019) and bi-weekly large group remote meetings (Jan – April 2019).
– Produce at least 3 events and 1 community project during April 19 -27, 2019.
– Use standardized branding and messaging supplied by NEWaukee.
– Explore joint sponsorship requests and activations* with NEWaukee.

If you’d like more information about YPWeek or how to register your community, please contact contact@newaukee.com.

*Each community has the right to refuse any sponsorship dollars secured by NEWaukee and all sponsorship commitments will be jointing reviewed by all partners prior to confirmation.


Patrick Dowd

Patrick Dowd is a creative strategist who works with the world’s leading brands and institutions to craft transformative experiences that build leaders, engage communities, and tell powerful stories. As an innovation consultant, Dowd helps visionary leaders identify and cultivate large markets for new ideas, products, and services.

Michael Farber

Michael Farber is the co-founder of Breakout, a community that champion’s changemakers across the country through a unique series of events, original content, and funding. Based in New York City, the community spans 20 cities, thousands of engaged leaders, and serves as an entry point for people looking to make an impact. He previously served as the SVP and Head of National Expansion for Bisnow Media, the nation’s largest commercial real estate news & events platform.

Lisa Liljegren

An entrepreneur with three start-ups under her belt, Lisa Liljegren is motivated by connecting with people and creating things that have never been thought of before. Whether it’s a unique Milwaukee street festival, a new way to solve a problem, a disruptive way to deliver a message, or a fresh piece of content, Lisa has built a reputation for bringing a distinctive boost to the organizations she serves as an employee, employer, or volunteer.

Program Partners

The 2018 YPSummit is proudly presented in partnership by the following companies and organizations:

NKElogo        WEDC Logo 1x1 _CMYK            

NEWaukee is a social architecture firm that specializes in community-based signature experiences centered on high-profile issues of importance for the state of Wisconsin. NEWaukee also provides consumer, employer brand and talent engagement services to employers looking to attract and retain talent necessary to grow their businesses. Visit www.newaukee.com to learn more.

For questions regarding the 2018 YPSummit, please contact:

Email: contact@newaukee.com
Address: 735 N Water Street #501 Milwaukee, Wi 53202
Phone: 414-273-1386